Comprehensive thought leadership consulting for B2B & professional services firms

Alan's Thoughts

As Buday Thought Leadership Partners’ principal and chief operating officer, Alan Alper is a key part of the company’s drive to become the premier thought leadership consultancy.

Before joining Buday TLP Alan had a distinguished career at Cognizant, serving most recently as VP of Global Thought Leadership Programs. He launched Cognizant’s authoritative thought leadership journal Cognizanti and an online community for Cognizant clients; led dozens of primary research studies; spearheaded the development of books on the business impact of digital technology; and helped Cognizant establish a memorable thought leadership presence at the World Economic Forum’s Annual Meeting in Davos, Switzerland.

Alan Alper

Episode 7: Graphic Designer Mary McBride

In today’s visually driven online world the right picture is indeed worth a thousand words, especially when shortened attention spans make it harder than ever to keep site visitors intrigued and engaged. Having a great graphic designer on your thought leadership team makes a difference. In this episode of Everything

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Episode 6: Industry Evangelist and Thought Leader Julio Gomez

Our sixth episode of “Everything Thought Leadership” features a discussion between COO of Buday Thought Leadership Partners Alan Alper and Julio Gomez, founder of Gomez Advisors, which later became part of the multimillion-dollar global software firm​ Dynatrace. Among his accolades, Julio was voted one of Time Magazine’s “50 Most Influential

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Episode 4: Alan Alper, Buday TLP Principal and COO

Alan Alper, who played a key role in helping Cognizant Technology Solutions harness thought leadership to drive rapid growth, joined Buday TLP in late February as principal and chief operating officer. In this new role he’s helping the company accelerate its drive to become the premier thought leadership consultancy. Most recently,

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Three Best Practices of Successful Thought Leadership Architects

Like a building architect, a TL architect develops the underpinning for all the work that follows. By Alan Alper After 15-plus years helping smart people sound and look smarter, I’ve learned much about thought leadership development from the many subject matter experts (SMEs) who’ve given me the privilege of their

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