Achieve greater rewards from your expertise.
We wrote the book on thought leadership. It’s been embraced by organizations worldwide that know superior expertise opens doors at high levels, commands premium prices, and generates better returns for clients.
If you are one of those organizations, we can help you get there, and stay there. Over four decades, our people have helped dozens of companies devise cogent thought leadership strategies, develop groundbreaking content, stage superior marketing campaigns, and even teach their people on how to do all that.
What We Do
Thought Leadership Strategy
Getting your firm widely recognized for its expertise takes time and, more importantly, a solid plan. We can help create a strategy to get there.
Foundational Content & Campaigns
Develop definitive and deep points of view for prestigious publications or to publish on your own properties.
Primary Research Studies
Work with us to deliver on your research agenda. We analyze and convey top findings in ways that resonate with key decision makers.
Books
The ultimate calling card for thought leaders is a business book. We have developed dozens of book proposals and manuscripts.
Education & Training
Take our training courses to master the many disciplines of thought leadership. Attend our conferences to learn best practices across the thought leadership continuum.
Thought Leadership Journals
Collaborate with us to create strategically aligned publications that share your company’s expertise on essential top-of-mind topics.
Op-Ed Writing & Placement
We work with clients to translate their expertise into high-impact thought leadership assets.
Client Work
Insights and Updates
The book on thought leadership is here.
The book on thought leadership is here!
Episode 24: Martin Reeves on BCG’s Idea Machine
The senior vice president of BCG and chairman of the BCG Henderson Institute talks about service innovation and how big ideas turn into revenue. Martin
Episode 23: Maria Boulden on Bridging the Thought Leadership-Sales Divide
In too many organizations, thought leadership research, marketing and sales still dwell in stovepipes, fiercely protecting their turf and seeing little overlap in what they
Episode 22: Mara Stefan on Powering Manpower’s Data-Driven Insights
Mara Stefan is Vice President of Global Insights at Manpower Group, a $20 billion talent services firm – one of the largest in the world.
