The business universe is filled with bright ideas. We make yours stand out.

Comprehensive thought leadership consulting for B2B & professional services firms

Here's What We've Helped Clients Achieve

Since 1998 – long before launching Buday TLP in 2020 — Bob Buday has worked with professional services and other B2B companies of all sizes, from $21 billion giants to one-person shops. The results have been articles in Harvard Business Review, Forbes and other prestigious journals; research reports that convey groundbreaking insights; client-published articles that attract new attention to their work; and books and e-Books that bolster their credentials as thought leaders. Check out some of our highest-impact client work over the years.

What We Do

Buday Thought Leadership Partners

Our Impact for You

We help businesses and non-profit organizations get recognition and impact for their expertise.
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Buday Thought Leadership Partners

Thought Leadership Strategy

Getting your firm widely recognized for its expertise takes time and, more importantly, a solid plan. We can help create a strategy to get there.
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Buday Thought Leadership Partners

Groundbreaking Ideas & Campaigns​

A thought leadership strategy is implemented through focused, content-rich campaigns. We help create that content and execute the campaigns.
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Buday Thought Leadership Partners

Primary Research Studies

Primary research on best practices is the basis of groundbreaking content. We work with you and your subject experts to design conduct, analyze and communicate your research.
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Buday Thought Leadership Partners

Books & E-Books

The ultimate calling card for thought leaders is a business book. We have expertise in developing book proposals and book manuscripts.
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Buday Thought Leadership Partners

Education & Training

Our conferences share best practices in thought leadership marketing, insights from our proprietary research and insights from other successful thought leaders.
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Bob Buday and His Team

Bob Buday has spent more than three decades as a thought leader in thought leadership marketing. As the founder of Bloom Group LLC, he has helped large and small professional services, software and other B2B companies showcase their expertise and generate new clients and revenue. Buday Thought Leadership Partners is his latest venture.

Bob Buday, Buday Thought Leadership Partners

Insights and Updates

Bob's Vault

Bob Buday

Bob Buday’s writings have been followed extensively and quoted frequently within thought leadership circles since he co-founded Bloom Group in 1998.

His articles in this section of our website were published up to 2020, when Bloom Group ended and Bob launched Buday Thought Leadership Partners.

Bob’s writings serve as a great primer in thought leadership principles and practices, for newcomers as well as seasoned professionals. The content falls into six major categories.


Our clients’ thought leadership successes have fueled our passion for this business. Read what they have to say about us.