Insights & Updates
Insights

Four Ways Thought Leadership Can Boost Growth in an Economic Downturn
Lessons learned from companies that outpaced their competitors during the last four recessions. By Robert Buday and Alan Alper Economic signals

Episode 7: Graphic Designer Mary McBride
In today’s visually driven online world the right picture is indeed worth a thousand words, especially when shortened attention spans make

Episode 6: Industry Evangelist and Thought Leader Julio Gomez
Our sixth episode of “Everything Thought Leadership” features a discussion between COO of Buday Thought Leadership Partners Alan Alper and Julio

Episode 5: Former Deloitte Consulting CMO Jonathan Copulsky
In this 5th episode of “Everything Thought Leadership,” Bob Buday talks with special guest Jonathan Copulsky — former Chief Marketing Officer

Episode 4: Alan Alper, Buday TLP Principal and COO
Alan Alper, who played a key role in helping Cognizant Technology Solutions harness thought leadership to drive rapid growth, joined Buday

Three Best Practices of Successful Thought Leadership Architects
Like a building architect, a TL architect develops the underpinning for all the work that follows. By Alan Alper After 15-plus
Updates

Two Major Book Awards Honor ‘Competing on Thought Leadership’
Robert Buday’s new book, “Competing on Thought Leadership,” was named a finalist in two major book competitions: the International Book Awards and the National Indie

‘Competing on Thought Leadership’ Wins IPPY Award
Buday Thought Leadership Partners’ new book has been honored as one of the top 2022 business books by the Independent Publisher Book Awards. HOPKINTON, MASS.

Alan Alper Joins Buday TLP as Principal and COO
HOPKINTON, MASS. (Feb. 28, 2022) – Alan Alper, who played a key role in helping Cognizant Technology Solutions harness thought leadership to drive rapid growth,

Pioneer of Booming Field Publishes His Book
“Competing on Thought Leadership” will hit the market in December and January — and it’s already generating lots of buzz among thought leaders themselves. It

Big Thought Leadership Hits and Misses
Bob Buday recently sat down with Jason Mlicki of Rattleback and Jeff McKay of Prudent Pedal for a two-part podcast about effective thought leadership. In part one,

Client Karen Brown Publishes Timely Article on Racism’s Effects
Black employees are feeling more vulnerable than ever, points out Karen Brown in this April 30 Harvard Business Review article that focuses on what companies