Insights

Donya Dickerson, literary agent for Aevitas Creative Management, discusses what it takes to get published today. If your firm is looking to publish thought leadership books, you must understand how the publishing landscape has changed. In this discussion with Bob Buday, Donya Dickerson, former McGraw-Hill associate publisher and current literary agent for Aevitas Creative Management, […]

The bestselling author and trend curator, talks about what goes into great insights that power great books.   With the explosion of business books over the past several years, the appeal of hybrid publishing has increased dramatically among thought leadership authors. But earning substantial market share with your business book isn’t easy. In this episode

The BCG Editor in Chief talks about his company’s embrace of AI for thought leadership “experiential innovation” and content creation — and how humans must adjust. Since Generative AI burst onto the scene in late 2022, companies and industries everywhere have grappling with how it will upend longstanding ways of doing business. Boston Consulting Group,

How do you present thought leadership content in interactive ways to stand out? Tom Fleming, global thought leadership director at PwC (PricewaterhouseCoopers), has joined Bob Buday to discuss the key factors in publishing great thought leadership content and how the profession has changed over time. PwC is the $53 billion global advisory and accounting firm recognized as a LinkedIn Top Company and an EcoVadis sustainability