Comprehensive thought leadership consulting for B2B & professional services firms
McKinsey & Company’s Group Head of Communications talks about how thought leaders can write better, the impact of AI writing programs like ChatGPT, and his own quest to become a better writer. How can thought leaders improve their writing? Few people are more qualified to answer this question than Glenn Leibowitz, Group Head of Communications …
Episode 17: Glenn Leibowitz on the Advantage of Writing Well Read More »
Just four months after OpenAI unveiled its artificial intelligence-based writing machine ChatGPT to the world, numerous human writers have publicly wondered whether it will replace them. I imagine many more have the same fear. I’ve seen the prose that pours out of ChatGTP after typing my questions into its question bar, and I’ve seen how …
ChatGPT’s Impact on Thought Leadership: Time to Raise Your Research Game Read More »
Tom Davenport is an acclaimed author, writer, speaker, and professor helping businesses embrace major 21st century opportunities in artificial intelligence, analytics, big data, and more. A thought leader whom LinkedIn dubbed as a “Top Ten Voice in Tech” in 2018, Tom has changed the game on how people view the technology space. He coined the …
Episode 16: Technology and AI Thought Leader Tom Davenport Read More »
Because thought leadership is often a team sport, determining authorship on everything from a major research report to a short blog post can be tricky. Here are three ways to approach it. Here’s a familiar scenario: One of your top subject matter experts comes to you – the thought leadership program leader – with a …
James Wetherbe is an inspiring professor, business thought leader and one of the founding fathers of Entrepreneur & Innovation Exchange, an online journal for business owners, entrepreneurship professors and students. He has been a professor of management information systems for more than 40 years. A highly sought-after speaker who has delivered more than 1,000 speeches …
Episode 15: Academic Journal Innovator, Professor, and Rabble-Rouser James Wetherbe Read More »
The attention from business podcasters continues for our book “Competing on Thought Leadership.” In February, author Bob Buday joined McKinsey’s Glenn Leibowitz on his podcast Write With Impact for an in-depth conversation. Bob shared some of the frameworks and strategies he uses to help clients develop their ideas into articles, studies and books that build brands …
‘Competing on Thought Leadership’ Book Remains Hot on the Podcast Circuit Read More »