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Sneak Preview: Why Decision-Makers Crave Thought Leadership

On July 21 Bob Buday of Buday TLP and Jason Mlicki of Rattleback shared a small portion of their 2022 thought leadership research, produced in partnership with Binayak Choudhury of Phronesis Partners. The free webinar, hosted live, shared six key insights from our 32-question survey of 152 executive decision-makers who use thought leadership to solve […]

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A Sit-Down With the Deal Architect

Vinnie Mirchandani — an advisor to top companies on global technology innovation and founder of the consultancy Deal Architect — spoke with Bob Buday on July 14 as part of his Analyst Cam webcast. They talked about the blockbuster ideas that have influenced so many of us, including Michael Hammer’s reengineering, Clayton Christensen’s disruptive innovation, CEB’s

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ETL 8: Author and Thought Leader Tom Stewart

Bob Buday talks with Tom Stewart – business journalist, book author, Harvard Business Review editor and thought leader. In 1991, Fortune business writer Tom Stewart visited the Cambridge, Massachusetts headquarters of CSC Index to research an article on a new and exciting business concept, business reengineering. His cover article for Fortune would introduce reengineering to

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Four Ways Thought Leadership Can Boost Growth in an Economic Downturn

Lessons learned from companies that outpaced their competitors during the last four recessions. By Robert Buday and Alan Alper Economic signals are pointing to a recession – if not by the end of this year, then 2023. Let’s assume they’re right. If so, thought leadership professionals who have sweated through previous economic downturns will know

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Two Major Book Awards Honor ‘Competing on Thought Leadership’

Robert Buday’s new book, “Competing on Thought Leadership,” was named a finalist in two major book competitions: the International Book Awards and the National Indie Excellence Awards. For the past 14 years, the International Book Awards has honored fiction and non-fiction books from all sectors of the publishing industry—mainstream, independent and self-published. Entries for the

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