Education, training and strategies for companies that thrive on unique expertise
HOPKINTON, MASS. (Feb. 28, 2022) – Alan Alper, who played a key role in helping Cognizant Technology Solutions harness thought leadership to drive rapid growth, has joined Buday Thought Leadership Partners LLC as principal and chief operating officer. In this new role he will help Buday TLP to accelerate its drive to become the premier […]
Alan Alper Joins Buday TLP as Principal and COO Read More »
“Competing on Thought Leadership” will hit the market in December and January — and it’s already generating lots of buzz among thought leaders themselves. It goes beyond marketing and explains why thought leadership must be an overarching business strategy, and shows what it takes to get there. November 16, 2021, HOPKINTON, MASS. — More than
Pioneer of Booming Field Publishes His Book Read More »
Bob Buday recently sat down with Jason Mlicki of Rattleback and Jeff McKay of Prudent Pedal for a two-part podcast about effective thought leadership. In part one, Bob discusses several concepts and campaigns that helped four firms generate big increases in market recognition and revenue, drawing on his 34 years of experience. Part two of the podcast
Big Thought Leadership Hits and Misses Read More »
Black employees are feeling more vulnerable than ever, points out Karen Brown in this April 30 Harvard Business Review article that focuses on what companies must do now. In the wake of the George Floyd murder verdict, the January 6 riots at the Capitol and widespread incidents of unmasked racism, Black employees are feeling more
Client Karen Brown Publishes Timely Article on Racism’s Effects Read More »
Many mid-sized businesses are struggling, but those who use these three sales strategies are holding their own during the pandemic. While many mid-sized businesses have taken a hit during the pandemic, a few are holding their own. Our client CEO to CEO — a consulting firm comprised of former CEOs that advises midsized companies —
Client Success: CEO to CEO’s Robert Sher Publishes in HBR Read More »
If you’ve been dazzled by the data visualization at leading media companies such as The New York Times digital site, WashingtonPost.com, and National Geographic’s website, do you wonder how they come up with their ideas? How they execute them? And their impact in terms of readership, sharing, and other key metrics? If you’re like us
PTL Launches Study on Thought Leadership and Data Visualization Read More »